Additional research for my chosen target audience

The genre I picked is alternative/rock. My target audience is males and females of ages roughly 12 to 30. Children get in to music at an early age and some turn to it for emotional support with most believing that this genre has more feeling and is more truthful than other genres like pop for instance. Music artists in the rock/alternative group usually write there own lyrics and speak truthfully about deep feelings that other artists may not think to do. This causes the listeners to trust them and then grow up with them till they get older where they still probably listen to them but do not buy the magazine. They already have a music taste when they are older so know what they like and where to find new sounds whereas the younger generation are still being molded. Both girls and boys listen to this type of music as in any genre. This genre has a lot of stigma with it and stereotyping. The viewers tend to all stick together and wear similar things. This tends to be a lot of black, band t shirts, denim and plaid shirts. But they can literally wear anything they want but the stereotype is what I have described. Kerrang has kept to these stereotypes by using a bold, black title with a cracked glass effect whereas NME and Q magazines have kept it a bit more simple and genre neutral with a red, white and black colour theme. For my magazine i will use the simplicity of Q but a bit more of the stereotype of Kerrang.

Questionnaire
I will only be asking people aged 15 to 19 because this is the target audience that I wrote in my proposal. They will be alternative style people like punk, indie, mod etc as this is specific to my magazine. I asked 30 people. 

Would you class yourself as alternative (you don’t follow the norms)?

YES      NO

Do you buy a music magazine?

YES      NO

Do you want your magazine to be alternative?

YES      NO

What is your price limit on a magazine?

£1        £2        £3       £4        £5        £6

Why do you read music magazines?

ARTICLES         PICTURES        INTERVIEWS    COMPETITIONS           MERCHANDISE           FREE STUFF POSTERS             NEWS     FASHION ALBUM/ GIG      REVIEWS        INFO ON GIGS/ ALBUMS/ NEW ARTISTS

Do you want it to follow a lot of the traditional conventions of a magazine?

YES      NO

Do you prefer simple magazines or hectic/cluttered magazines?

SIMPLE             HECTIC

Do you want the cover image to be center stage or do you think the cover lines are more important?

IMAGE             COVER LINES

Do you prefer one colour theme running throughout the magazine?          

YES       NO

Do lines help separate and section off?

YES      NO

Are large photos better?

YES       NO

Lots of small text?

YES      NO

 Pull quotes from the article?

YES      NO

On location shot or in the studio?

LOCATION        STUDIO

Multiple artists from different alternative genres mentioned?

YES            NO

Question number	Yes	No
1	22	8
2	20	10
3	18	12
6	14	16
9	26	4
10	30	0
11	15	15
12	21	9
13	25	5
15	27	3